8 Ways SMS Marketing Can Boost Revenue

8 Ways SMS Marketing Can Boost Revenue

 Introduction An increase in revenue is one of the most common goals of any marketing efforts. With SMS marketing, achieving a higher revenue has never been easier. With the ability to reach your customers in seconds, text messages are an effective and easy to use...
SMS for Abandoned Cart Recovery in E-commerce

SMS for Abandoned Cart Recovery in E-commerce

Why are Customers Abandoning Carts? E-commerce has revolutionized the way we shop. With just a few clicks, we can buy anything from anywhere in the world. However, despite the convenience that e-commerce provides, there is still a major challenge that businesses face:...
A/B Testing for Better SMS Campaigns

A/B Testing for Better SMS Campaigns

What is A/B Testing? A/B testing is a technique used in marketing and advertising to compare two versions of a webpage, ad, or other digital asset to determine which one performs better. In A/B testing, two variations (A and B) of the same asset are presented to...