What is A/B Testing? A/B testing is a technique used in marketing and advertising to compare two versions of a webpage, ad, or other digital asset to determine which one performs better. In A/B testing, two variations (A and B) of the same asset are presented to...
Data and Analytics for SMS Marketing As your business grows, your marketing efforts are going to play an enormous role in ensuring that your growth is happening at the rate and in the direction that you want it to. However without tangible and trackable goals, your...
Attentive vs Textedly This post will examine two premium SMS marketing providers closely and analyze their characteristic features to provide insight into each service’s strengths and weaknesses. SMS Marketing, also known as text marketing or text blasting, is a...
What is SMS Marketing? SMS Marketing also known as text marketing or text blasting is a form of marketing that utilizes text messages to promote products or services to a targeted audience. This can be done through the use of SMS campaigns aka text blasts which are a...
The Potential of Opt-in Messaging People have genuinely opened up to opt-in tactics for SMS marketing. As it currently stands, just over fifty million people globally have opted to receive SMS messaging from companies. This isn’t a trend directly caused by the...
Cloud Contact AI offers an all-in one communication platform to enable you to manage your contacts and collect payments online through SMS, Voice, Email, and Web Forms.
