SMS marketing is one of the most efficient and direct forms of promotion since it can be used to reach clients no matter where they are. Numerous businesses brag about extremely high open and response rates (above 95% and 40% to 50% respectively) as well as click-through rates (often between 15% and 40%).
Today we’ll dive into some surefire ways that you can connect with your customers this holiday season using SMS.
Spread the Holiday Spirit
During the holiday season, it’s essential for businesses to reach out to their customers and spread some festive cheer. Sending a holiday-themed text message or multimedia message service (MMS) can brighten a customer’s day and show them you value their loyalty. Take this opportunity to thank your customers for their continued support and assure them that their business is greatly appreciated. And why not add a touch of humor by sending a funny MMS wishing them a Merry Christmas and a Happy New Year? Remember, a simple message can go a long way in making your customers feel special during this joyful time of year.
Humor can serve as a powerful tool in holiday messaging to not only engage customers but also add a human touch to a brand’s communication. By incorporating clever and light-hearted jokes or witty remarks in holiday greetings, companies can create a memorable and positive interaction with their audience. Humorous Christmas wishes that play on seasonal themes or common holiday experiences can help make the brand more relatable and endearing to customers.
Set up an Opt-In Campaign
An opt-in keyword can be advertised alongside your phone number using a premium text messaging service. If you can get customers to sign up for your deals voluntarily, you can boost your sales and your contact list. You’re not limited to a single keyword when crafting your campaign; instead, utilize a wide variety of terms to highlight your various seasonal sales, limited-time offers, and individual locations. Using a combination of keywords is an even better strategy for maintaining client interest; for instance, you might announce a “keyword of the week” that would grant subscribers access to exclusive discounts.
Send Exclusive Offers
It is essential to provide discounts to clients during the Christmas season. Customers whose phone numbers you have access to can benefit from exclusive holiday promotions, and you can strengthen your relationship with them in the process.
Text messages have a far greater open rate than emails, therefore they can be used as a marketing tool in some situations. Customers who opt up to receive promotional text messages from your company will almost certainly be exposed to whatever offer is currently being promoted.
One popular practice among companies that employ SMS marketing is to get a customer’s phone number at signup, then send the customer a discount code for their next purchase via text message. Consider the following as an example of a suitable message:
“Hello! We appreciate your recent purchase this holiday season. Please accept this coupon for 15% off your next order as our way of saying thanks. To save 15% off your order, enter promo code 15OFFNEXT at checkout. Once again, we appreciate it, and we hope to continue working with you.”
Share Your Message with an SMS Campaign Today!
We make it fast, easy, and affordable to send compliant SMS, Email, and Voice campaigns.
Update your Hours
We’ve all been there: you need to conduct some last-minute Christmas shopping but the store’s closed or it will take too long to ship your order in time. Sending a text with a 99% open rate, is the greatest way to let your customers know about the holiday shipping and store hours changes they’ll need to make. Keep your consumers in the loop by sending them weekly text messages with reminders about store hours and the final ordering dates for online Christmas gifts. Everything about shopping has changed this year, not only the hours and delivery options due to the holidays
Send a Virtual Christmas Card
Using a quality SMS service for businesses like CCAI allow’s you to send and receive MMS messages from customers. Utilize this neat feature to send them a virtual Christmas card; Whether that’s a photo of you and your team or a holiday-themed pamphlet you create on Canva. Sending your customers something personal during the holidays makes them feel at home and far more likely to return.
Take Your Business to the Next Level
CCAI’s SMS marketing strategies yield a 99% open rate. What have you got to lose?
Text Messages for Delivery Services
Customers who use delivery services all have one thing in common. They like to receive their notifications via text. Let’s check out why.
Can you Text 911?
Yes, you can. Sending a text message to 911 is officially known as Text-to-911, and it is regulated by the Federal Communications Commission (FCC). Texting 911 is straightforward; but, there are a few details that the FCC and Public Safety Departments want you to be aware of when sending emergency text messages.
Examples of Spam Text Messages in 2024
Spam text messages are becoming more and more common as we continue to be thrust further into the digital age. In this blog post, we’ll go over how to identify a fake text message and give you some examples of commonly used spam texts.
How to Send Automated Text Messages
In this detailed guide we will go over the ‘how and why’ of sending automated text messages.
Text Messaging Services for Churches
Text Messaging Services are an excellent tool to keep everyone in your church informed and involved. Why? Because text messages get opened! Text messages have a 98% open rate. That means your church members and even first time attendees won’t get left out of the loop.
Which Text Messaging System Is Right For You?
SMS marketing is one of the most underutilized tools available to businesses, but picking a text messaging system can be overwhelming. Let’s walkthrough what to look out for when deciding!
Texting and Emailing Under Regulation F; Explained
Regulation F exists to outline prohibitions on harassment or abuse, false or misleading representation and unfair practices setting rules on communications via voice call, text messaging and email. How is it relevant to you?
Why Your Site Needs a Web Chat Feature
A web chat feature is a digital tool found on a company website that enables a customer to interact with a customer service team via text.
Announcing a Product Launch Via Text Message
The introduction of a new product can be a very exciting time for any business, regardless of whether it is a brand-new startup or an established firm that is extending its product offering. Did you know that just 5% of new goods that are introduced each year are successful? Planning is essential to achieving success when introducing a product to an existing market. An effective marketing strategy is key to any successful product launch.
Using SMS to Drive Foot Traffic
There are many ways to drive foot traffic to your business. A quality SMS marketing service is one of the most important tools you can have as a business owner.
