Mar 20, 2023 | SMS, SMS Marketing
What is an SMS Keyword? An SMS keyword is a word or phrase that people can text to a specific number to opt-in to a marketing campaign. The keyword is typically the first point of contact between the customer and the brand, so it’s important to choose a keyword...
Mar 14, 2023 | SMS, SMS Marketing
Higher Open Rates One of the primary advantages of using SMS over email is the higher open rates of SMS. According to one report, the open rate for SMS is 98%, compared to 20% for email. This makes sense if you think about how many emails we get hammered with on a...
Mar 10, 2023 | How to, SMS, SMS Marketing
How to Report Spam Text Messages With the rise in popularity of SMS messaging services, there has also been an increase in the number of unsolicited or suspicious text messages being sent and recieved around the globe. With over 6 Billion text messages sent every...
Mar 1, 2023 | How to, SMS, SMS Marketing, Templates
Automatic Text Replies Automated Text Replies are texts sent in response to an inbound text without a user having to manually respond. They are typically sent after a set condition or trigger has been met. An automated reply message is a pre-written response that gets...
Feb 24, 2023 | How to, SMS, SMS Marketing
What are SMS & MMS and How Do They Differ? Texting is a part of everyday life for nearly everyone today. In your daily life, you are most likely sending and receiving both SMS and MMS, and may not even know what they are or how they differ. Sometimes these terms...
Feb 21, 2023 | Customer Service, How to, SMS, SMS Marketing
What is SMS Marketing? Text messaging, also known as SMS, is often used as a digital marketing strategy that involves sending promotional messages, offers, updates, and other information to customers and subscribers by text message directly to their phones....
