Texting and Emailing Under Regulation F; Explained

Texting and Emailing Under Regulation F; Explained

Introduction Regulation F was created by the Fair Debt Collections Practices Act (FDCPA) whose rules are enforced by the Bureau of Consumer Financial Protection (CFPB.) The rule was issued November 2020 and went into effect November 2021. How are texting and emailing...
Why Your Site Needs a Web Chat Feature

Why Your Site Needs a Web Chat Feature

How does a web chat benefit the customer? Getting a customer service issue taken care of  is often a daunting task. The customer calls in, patiently listens to an automated system, and then waits on hold until they can speak with a customer service representative...
Announcing a Product Launch Via Text Message

Announcing a Product Launch Via Text Message

Going to Market You need to make sure that your offering stands out among the many new products that are always being introduced to the market and that it is simple to obtain.  For a successful product launch, you need to have a solid Go-to-Market (GTM) plan in place,...
Using SMS to Drive Foot Traffic

Using SMS to Drive Foot Traffic

Introduction While email campaigns certainly have their place as a marketing strategy, SMS marketing has proven to have far higher open rates.  Your messages have a far better chance of being noticed if you run an SMS marketing campaign, which can be a wonderful way...
How to Utilize SMS Marketing as a Personal Trainer

How to Utilize SMS Marketing as a Personal Trainer

Introduction Whether you’re a personal trainer, health coach, or nutritionist, the most important thing you can do to build your business is to motivate your clients. Being that text messaging is the primary way that most people communicate today, it only makes...